Minggu, 02 Desember 2012

Inquiry Letter

A letter of request, also known as a letter or letters of interesting candidates, will be sent to the companies. Letter of request is a letter from a prospective buyer to the seller requesting information about the products offered. With the offer of the seller will potential buyers will know the price, and the sale and purchase, and a description of the goods or services to be purchased. This is the purpose of the prospective buyer a written request to the seller.

When a prospective buyer has to know the condition of the goods / services following the price and terms of sale and purchase, of course he did not need to ask for a quote from the seller. Letter of inquiry required in formal trade demand formal procedures in writing. Letter of inquiry is often an early stage of the business transactions. Through a letter of inquiry to ask a potential buyer or to request information about the goods or services to be purchased. In reaction, the seller explained the things he wanted to know the buyer, the buyer did finally order and business transactions as the top buying and selling process.

In letters of inquiry, consisting of:
1. Price List

Price is a very important part in the marketing of a product because the price is one of the four marketing mix / marketing mix (4P = product, price, place, promotion / product, price, distribution, promotion). Price is an exchange of goods or services is expressed in monetary units. Price is one determinant of the success of a company because the price determines how much profit to be gained from the company's sale of its products in the form of goods and services. Set the price too high will cause sales to decline, but if the price is too low will reduce the profitability organization.

2. Sample of Products

Product is everything that is offered to a market to satisfy a want or need. Everything is included in it are tangible goods, services, events, places, organizations, ideas or any combination of those things just mentioned.

3. Quotation

Offers are a number of items offered for sale at various price levels in a given market at any given time. From this definition, indicates that the seller will sell the goods specified amount for each given price level.

4. Terms of Payment

In buying and selling is usually followed by an agreement between the buyer penjualdan that are binding. Terms of payment is one isiperjanjian closely associated with the provision pieces (chunks of cash), and the amount payable at a given piece.

5. Terms of Delivery

6. Method of Transport


We need to mention our contact details, including address, phone number, email address. It is necessary for the recipient that he or she can contact us in response to our inquiry letter. We need to thank those who have sent a reply letter of our inquiries. With our courteous attitude as it is expected to help us to get the information we need ..



OK .. Here is an example of Inquiry Letter :


18 December 2011
Craig Angelo
Executive Director
PT. INDOMOBIL SUZUKI INTERNATIONAL
Jakarta


Dear Mr.Craig

When we attended automotive exhibition in Jakarta months ago, we visited your booth and see a very interesting demonstration of your product.

Please send your current sales literature and price list? Of course, we will be happy to provide a regular credit and trade reverences if we decide to order from your company.

I need a SUZUKI CARRY 1.5 Pick-UP for transportation of goods. Could you please confirm the price? please send details of the specification price list and payment terms.


I am looking forward to your prompt reply.

Yours Faithfully,


PT. Indonesia Sejahtera

Dania Haryani

Purchase Manager




source :

http://babilaut.blogspot.com/2011/12/inquiry-letter-of-english-business.html
http://organisasi.org/definisi-pengertian-harga-tujuan-metode-pendekatan-penetapan-harga-manajemen-pemasaran
http://id.shvoong.com/business-management/marketing/1911804-definisi-produk/
http://id.shvoong.com/business-management/business-ideas-and-opportunities/2060940-pengertian-penawaran/
http://www.scribd.com/doc/66346591/5/Syarat-Pembayaran-dalam-Perjanjian-Jual-Beli